Meta tags on Twitter can drive 10x or even more visitors to your site. In this article, we’ll discuss why and what are the SEO tags specially designed for Twitter. Whenever we share a link on Twitter you must’ve noticed that some links turn into a card with an image and a clickable link.
Twitter Link Card Example
Meta Tags for Twitter Cards
Below are some of the meta tags used for Twitter, most of these tags are very similar to general SEO tags so we can add the same content here and automate the whole process for all links of your website. Personally, I’ve been using them on my blog Matrixread and the cards on Tweets look awesome.
Tweet Link Card Size
Determines the size of the Twitter card generated when our link is put in a tweet.
📝 Note: This affects the size of the whole card generated.
<meta name="twitter:card" content="summary_large_image">
Tweet Card Title
Set title for the Twitter card, can be the same title of the page.
<meta name="twitter:title" content="SEO 101 for developers">
Tweet Meta Image
This is the most important tag, make sure your image is of hight quality and engaging as the image forms most of the card space.
<meta name="twitter:image" content="https://linktoyourimage">
Twitter Description
A short and sweet description below the card generated.
<meta name="twitter:description" content="Text written here is displayed below the twitter card generated for your link">
The next two tags namely the site name and creator tag are essential for Twitter analytics.
Tweet Site Name
This can be the main account of the website or the organization.
<meta name="twitter:site" content="@matrixreaders">
Tweet Creator Username
With this tag we can link to the twitter account of the creator/author.
<meta name="twitter:creator" content="@abhiramready">
Reference
- SEO 101 for developers
- Optimize Tweets with Twitter Cards
Conclusion
Twitter is one of the most happening places on the internet and a great place to share your thoughts and ideas. With the help of these meta tags, we can drive more engagement on our tweets which in turn drives more traffic to our site.